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Friday, May 2, 2008

CSI’s Marg Helgenberger Got Milk

CSI’s Marg Helgenberger is the latest celebrity to join the national Milk Mustache campaign.

The current campaign salutes moms nationwide for playing the important role of nutritional gatekeeper - or “Chief Health Officer” - to their families and making sure they drink milk every day.

Helgenberger’s mustached photo will feature in a new print ad as well as in grocery story dairy cases nationwide saluting mom as Chief Health Officer.

Her ad copy reads, “Sitting pretty. Searching high and low for how to look great? In my role on TV and as a mom, I never miss a thing. So here’s a clue: Studies suggest the nutrients in 3 glasses a day of lowfat or fat free milk can help you maintain a healthy weight. And the protein helps build muscle for a lean body. Mystery solved.”

Visit Whymilk.com for a chance to win a $100,000 Chief Health Officer salary!

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