Rocker chick Avril Lavigne is teaming up with retailer Kohl’s to launch her own clothing line in July, reports USA Today
The juniors’ collection, named Abbey Dawn after Avril’s childhood nickname, will be “a lot of hot pinks and blacks and stars and purple and zebra. Basically, everything I wear. I have a very particular style. I want it to be available to a lot of girls, and I want it to be affordable. I walked through (a Los Angeles) Kohl’s the other day and said, ‘Oh, when my line is here it’s totally going to stand out.”
Proving she’s more than just a performer, Avril added, “I actually am the designer. What’s really important to me is that everything fits well and is well-made, so I try everything on and approve it all. I’m making sure that I think people in their 20s are going to wear it because it’s going to be a sexy fit, not just, ‘Oh, T-shirts and hoodies.’ The hoodies are slimming. It’s not a thick, bulky material.”
Pieces from Abbey Dawn will range from $24 to $48.
And fashion isn’t the only new venture Avril, 23, is pursuing. Says Lavigne, “I want to — it’s just going to sound crazy, but I’m going to make it happen — I want a film career,”
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